The Creator economy has touched a peak! In today’s era, there is a wide range of social media platforms. Every creator looks for a different platform that suits best their need. Whenever a new platform is launched, everyone looks at it with a keen sight for every exclusive feature it offers. Usually, once users start using any platform, it’s challenging to get them on any new platform.
So how to move your audience to a new platform?
Let’s say you have a massive following on other social media platforms such as Instagram, Facebook, Snapchat, and YouTube, so to get those followers on your new platform, Fansofy. We have some tips for you. Introduce your fans to a new platform with strategic planning by keeping a touch of excitement among your followers. The announcement should be such captivating that it makes even the most adamant users change and opt for the new platform. Demonstrate a thoughtful plan so that the transition to Fansofy delivers a smooth execution.
Make your fans excited
Everything that excites attracts attention! Thus, to create your first impression, one had to generate curiosity among the audience about the new launch. Let your fans know why you moved to this new platform. So that they too get the desire to use it. Keep this one thing in mind, why would your fans spend their time on it? Try to communicate in a better way, about why Fansofy is a better alternative to whatever one is using right now.
Give a glimpse of the new platform
Sometimes audiences are quite adamant to shift to any new platform as adapting to a new platform and learning its usage makes it quite unhandy. Especially when they have a busy schedule. Post and share how-to-use videos about operating the platform. Record your screen and acknowledge your fans about every detail they might be desiring to access the application. Try to make it as easy as possible for the users to get it at first glance without adding any unnecessary steps.
Do a smooth takeoff
Go for a soft launch! Before any big launch, make sure to go for a soft launch. As it will allow you to track and fix any issues that might arise from the migration before too many people get caught in them. Get feedback from that group and make the required changes.
Offer incentives to early adopters
Whenever it comes to try something new, people usually don’t give try at first and often hesitate to get their first hand on it. Hence, it becomes a difficult task for a creator to introduce them to any new platform initially. To battle, your community’s nervousness about joining too soon is by offering them special perks for being the first to sign up. Make sure to nurture your connection with your early joiners and empower them to help outstretch the word about your community.
Track retention
One of the most important tasks is to note how many fans are there in your community before and after the move. Endeavor to learn how successful your transition onto the new platform has been. Use Google Analytics to study the behavior of users based on different time periods. Explore what might be resulting in getting traffic fixed or churning off the platform.
Remind your fanatics
Never miss any opportunity to promote yourself! Introduce your every new work to your followers. Moving to a new platform will not only increase your online presence but in fact will attract more potential fans to be part of your community. Encourage fans to share your new platform with their networks as well.
Get your fans excited about the new platform you’ve joined and make them understand the facts and features of your new platform and make a convincing start with valid points! Transitioning your community is not an overnight process, be patient and allow them to get familiarize.